Overview

Wallets are digital accounts for advertisers to manage advertising spend on our platform. Advertisers can add funds into accounts, which are then allocated to pay for campaigns running on the platform. 

Benefits:

  • Budget control: Set campaign-specific budgets to gain control over advertising expenses.

  • Flexible spending: Allocate wallet funds to different campaigns based on your preferences.

  • Near real-time monitoring: Monitor wallet spending for quick top-ups or campaign optimization. (Final reconciled spend data may take up to 48 hours to reflect)

  • Easy campaign management: Track and control spending conveniently, ensuring campaigns are funded and executed efficiently.

How do they work?

Wallet set up and management is exclusively handled by our team. 

Wallet set up: 

  1. To create a wallet or top it up, please get in touch with our team. 

  2. The following details are required: Wallet Name, Amount, Payment Mode, Start Date & End Date. 

    Wallet Validity:

  • All wallets have a specified start date and end date (optional), customizable by informing our team.


Wallet Balance:

  • Wallet balance can be viewed under 'My Profile’. Click on a specific account to view its associated wallet balance.

  • We recommend to regularly track your wallet balance to ensure sufficient funds are available for campaigns. Campaigns with insufficient wallet funds will not be operational. In case of insufficient wallet balance, please reach out to our team promptly for assistance.

  • Please be aware that there might be a delay of up to 48 hours for campaign expenditures and balances to be reflected in your wallet.

Frequently Asked Questions 1

Is there anything to keep in mind about my wallet?

Funds in a wallet can deplete faster or slower than anticipated. We recommend regularly tracking your wallet balance to ensure sufficient funds are available. Campaigns with insufficient funds in their associated wallet will not be operational. In case of an insufficient wallet balance, advertisers should reach out to our team promptly for assistance.

What happens if my wallet reaches its end date and I have a budget remaining?

Once a wallet reaches its end date, all associated ad campaigns will cease to run.

If you have budget remaining in your wallet, please reach out to our team to discuss possible utilization options.

How will I be billed for my campaign spend through my wallet?

Billing will occur for your actual campaign spend at the end of each month. You will not be billed based on your wallet balance unless you have opted for the advance 'Credit Note' payment option.

Frequently Asked Questions 2

How can I view my wallet consumption at the end of the month?

There are two possible ways to view your wallet consumption:

1. Wallet Overview: Accessible via the 'Home' tab

  • Select your 'Wallet’ in the 'Filters' section

  • Scroll down to see a breakdown of all accounts, campaigns, products, subcategories, and keywords that consumed budget from that associated wallet during a specific duration. 

  • Look for the 'Total Ad Spend' column to track your expenditure.

2. Wallet Report: Accessible via the 'Reports' tab

  • In the filters section, select your wallet, duration, and other relevant dimensions as needed

  • In the metrics section, choose 'Total Ad Spend' and other relevant metrics as needed

  • Click on 'Run' to generate and download your report, providing comprehensive insights into your wallet consumption.

Can I view my wallet consumption in any currency?

No, wallet consumption is available in the local currency for each country, ensuring accurate tracking of spending based on the region where your campaign is active.