End of Month finance report
At the end of each month, an internal team member should generate an ‘End of Month’ finance report.
What is the End of Month finance report?
It provides a breakdown of the total expenses incurred for campaigns associated to individual accounts.
When should it be generated?
To ensure all billing events are accounted for, billing reports for programmatic campaign ad spends should be generated on the 3rd day of the following month. This allows for a 48-hour delay in event processing, ensuring that all relevant billing events (based on Perseus events) are included accurately.
What does it include?
Details of every campaign that ran during the month, covering both fixed and programmatic campaigns. As each line represents one campaign, the report can consist of 100+ lines each month.
Can the report be customised?
You have the flexibility to customize reports according to your preferences. Choose from various dimensions and metrics to create tailored reports.
The above images show 2 versions of reports that can be created. click here for details.
Simple version
Extended version
These variations highlight the platform’s adaptability in generating reports that align with your specific needs and desired level of detail.